Martha McCabe is the Engagement Manager with Creative Destruction Lab. Martha graduated from UBC with a Bachelors in Kinesiology and Health Sciences, and from Queen’s University with a Masters of Management, Innovation and Entrepreneurship. Prior to her time with CDL, Martha was running an Organization she founded, Head to Head, which promotes resilience through Olympian led mentorship and wellness programs. Martha is a former athlete and competed at the London 2012 and Rio 2016 Olympics in the sport of swimming. She currently sits on the Canadian Olympic Committee’s Athlete Commission, an elected position where she represents the voice of Canadian Olympians within the sport system.