Ross Freedman

Board Member & Advisor, Rightpoint

Role: Associate

Site: CDL-Wisconsin

Stream: Risk

Ross Freedman is Co-founder and Board Member at Rightpoint. As an EY Entrepreneur of the Year™ winner, Ross’ fundamental belief is that every company is either an experience company today or will need to reinvent themselves to become one. Rightpoint has grown to become an award-winning digital consultancy with more than 800 people across 12 offices globally.

In 2015, Rightpoint raised $55M from private equity firm, Stella Point Capital, and subsequently acquired/integrated 4 companies from 2016-2018. In 2019, Rightpoint was sold to Genpact (NYSE:G), a global professional services and business outsourcing company. After the company was sold, Ross stayed on as CEO for 2 years and moved to a Board Advisory role as of January 2022.

Throughout his career, Ross advised many of the most iconic brands in the world (General Motors, Goldman Sachs, Hulu, 3M, Abbott Labs, and others) and executed successful digital transformation programs for these organizations. Through his leadership, Ross consulted with these brands and created world-class customer and employee experience solutions in areas such as multi-channel digital marketing, web and mobile digital products, CRM, cloud, and analytics.

In addition to being a Mentor at CDL-Wisconsin, Ross is also an Advisory Board Member at the University of Wisconsin School of Business Weinert Center for Entrepreneurship.